As a Programmatic Account Manager, you’ll develop and shape the SYZYGY’s programmatic offering and manage tactical delivery for a small number of the agency’s key accounts.
You’ll continually keep abreast of the programmatic market place and define how the agency should be engaging with new publishers and tech vendors. Managing a team of account managers/executives to deliver clients’ marketing objectives through effective Display execution, you’ll understand how the channel can interplay with other channels such as PPC, SOCIAL & SEO. You’ll work closely with the Head of Display to find new ways of driving efficiencies for the client and revenues for the team
Location
London
Job type
Full-time
Expertise
Display and Programmatic
What does the role involve?
- Help develop the programmatic digital strategy for the agency’s key accounts.
- Define best practices of how SYZYGY should be working with ad servers, DSPs and DMPs.
- Identify new programmatic and technology vendors in the market and identify any opportunities to work with them.
- Work closely with the data team to understand how SYZYGY should be integrating data with programmatic.
- Develop, manage, and coordinate campaign strategies
- Present and communicate campaign strategies and report on results to clients
- Media Planning – working with clients to build strategies for example, retargeting, prospecting, display, mobile, video etc
- Work with Finance Controller to ensure all internal client team reporting is accurate and timely.
- Work closely with the Display Account Directors to ensure that client performance is at an optimum level.
- Ensuring that projects are delivered to agreed deadlines, budgets, and client business requirements.
- Support the business by contributing to pitch materials and attending new business meetings where relevant.
- Manage and support team members to effectively manage campaigns, troubleshoot problems and maximise performance.
What are we looking for?
- University Degree (or international equivalent).
- A minimum of 2 years either agency or client side in programmatic display.
- Excellent experience, knowledge and understanding of DSP landscape, advanced attribution (pre-defined and crafted), niche and broad scale publishers, DMP space, across both desktop and mobile.
- Full understanding of creative media approaches, including dynamic creative application, LPO techniques and creative segmentation strategies.
- Experience working with DSP’s including AppNexus, DBM, MediaMath, Turn are a plus
- Understanding of client side analytics packages highly desirable (Omniture, Coremetrics, GA) as well as all major adserving platforms.
- Ability to work independently and as part of team.
- Fluent written and spoken English.
- Mentoring or management experience is highly desirable.
- Maths Qualification (GCSE, A Level or international equivalent), along with evidence of mathematical competency.
- Agency, Media Owner or Client Side experience essential.
- Proficient in MS Office, including Excel (Advanced), Word and PowerPoint.
Equal Opportunity Statement
SYZYGY is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to race, colour, religion, gender, pregnancy, national origin, ancestry, citizenship, age, legally protected physical or mental disability, sexual orientation, gender identity, marital status, genetic information or membership in any other legally protected category.
We strive to create an inclusive environment, empower employees, and embrace diversity. We encourage everyone to respond. Please let us know if you may need any additional support when applying for the role or if you are invited for an interview.
Excited about this role?
Simply send us your CV with a covering letter to talent@syzygy.co.uk or give us a call.
The benefits of working at SYZYGY
Flexible working hours
Start later in the morning, finish earlier in the evening – do what works for you. We care about the quality of the work you deliver, not when it gets done.
Family first policy
Whether it’s getting home for bed time or being present for those events that can’t be missed, our flexible hours and remote working mean you can put family first.
Remote working options
Two days a week you’ll be encouraged to come to the office for Team days. Otherwise, our state-of-the-art hardware allows you to work where you want, when you want.
Education and Development
You’ll have access to GroupM courses, WPP Coursera qualifications and LinkedIn Learning, along with mentoring, regular knowledge sharing sessions and industry certifications.
Health and Retirement provision
We offer private medical insurance for you and your family, subsidised eye care and dental, and with our pension plan and life insurance, your health and future is secure.
Physical and Mental wellbeing
Your wellbeing is important. We offer discounted gym access, free massages, a dedicated nutritionalist, a cycle-to-work scheme and access to our Mental Health Allies scheme.
30-day holiday package
You’ll get 25 flexible holiday days a year, the days between Christmas and New Year off, and at least a half day off for your birthday – plus all public and bank holidays.
Social events
Socialising with colleagues is important. We host a weekly ‘Thirsty-Thursdays’ after work drinks, all-agency lunches, summer parties on our rooftop and a special trip at Christmas.
Rooftop garden
Our rooftop, with its incredible view across London, is a great place to relax and get away from the hustle and bustle of the office. It’s also great for summer BBQs!
Agency dogs
We’re dog people, because let’s face it, they brighten up everyone’s day. So your faithful, four-legged friend is a welcome to join you in the office any time.
WPP partnership and discounts
As part of WPP you’ll get discounts on a range of products and services, including Apple products, Majestic Wine, car hire and free entry to the National Portrait Gallery.
Fruit and drinks
Quality coffee, soft-drinks, fresh fruit and snacks (the healthy and the chocolatey kind) are always available. There’s also a beer fridge for when the day is done.
Eating nearby
Our office is on Lamb’s Conduit street, a short walk to Covent Garden, Leather Lane Market and a wide range of restaurants, so you can sample the best cuisine from around the world.
Kitchen
There’s four fridges, artisan coffee machines, microwaves, filtered water and a range of treats every day. Everything you need if you’re bringing food from home.
Public transport links
With our office right in the centre of London, you’re only a few minutes walk from the Tube, Overground, National Rail and multiple major bus routes.
Life in London
Life in London
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