As a PPC Senior Account Executive, it will be your job to maximise the delivery, efficiency and ROI of Clients Paid Search (PPC) Campaigns to the benefit of both Client & Agency.
Location
London
Job type
Full-time
Expertise
Paid Media
What does the role involve?
- Directly support Paid Search Account Director and Account Manager on a regular basis and to keep them abreast of all activity, communication and developments.
- Management of ad copy strategy & optimisation.
- Management of keyword selection, implementation and optimisation strategy.
- Management of tracking, trafficking and bid management through appropriate tools (may be one of DoubleClick, Marin, Kenshoo, etc.).
- Good understanding of website and data analytic tools such Google Analytics, Omniture, etc.
- Monitor delivery of client campaigns ensuring accuracy of delivery.
- Monitor Search Engine budget spend.
- Effectively manage any external/internal queries/issues on Account.
- Co-ordinate relationship and workload between junior team members.
- Be responsible for the training and development of Account Executives
- Proactively innovate and drive new ideas and initiatives to encourage profitable growth.
- Maintain close communication with other Digital Channels, Finance and Technical & Data Insight teams.
- Ensure that all company financial processes and deadlines put in place are adhered to, and that all work is produced to a high degree of accuracy.
- Ensure that all internal and external processes and deadlines are adhered to.
- Responsible for ensuring all weekly, monthly & ad hoc client reports are produced in a timely and accurate manner.
- Show a clear understanding of the dynamics between key PPC KPI’s & comment on weekly performance fluctuations.
- Be proficient in reporting using AdWords, Bing Ads, Yandex, DoubleClick, etc.
- Regularly relay latest Search & Industry related data to the client and internally.
- Assist in new business opportunities if/when required.
What are we looking for?
- University Degree (or international equivalent).
- One year of relevant agency, client-side or media owner experience.
- Fluent written and spoken English. A second language is a bonus.
- Maths Qualification (GCSE, A Level or international equivalent) desirable, along with evidence of mathematical competency.
- Proficient in MS Office, including Excel, Word and PowerPoint.
- Google Partners qualification desirable.
- Knowledge of bid management platforms such as DoubleClick, Marin or Kenshoo
- Knowledge of website and data analytic tools such Google Analytics, Omniture, etc.
Equal Opportunity Statement
SYZYGY is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to race, colour, religion, gender, pregnancy, national origin, ancestry, citizenship, age, legally protected physical or mental disability, sexual orientation, gender identity, marital status, genetic information or membership in any other legally protected category.
We strive to create an inclusive environment, empower employees, and embrace diversity. We encourage everyone to respond. Please let us know if you may need any additional support when applying for the role or if you are invited for an interview.
Excited about this role?
Simply send us your CV with a covering letter to talent@syzygy.co.uk or give us a call.
The benefits of working at SYZYGY
Flexible working hours
Start later in the morning, finish earlier in the evening – do what works for you. We care about the quality of the work you deliver, not when it gets done.
Family first policy
Whether it’s getting home for bed time or being present for those events that can’t be missed, our flexible hours and remote working mean you can put family first.
Remote working options
Two days a week you’ll be encouraged to come to the office for Team days. Otherwise, our state-of-the-art hardware allows you to work where you want, when you want.
Education and Development
You’ll have access to GroupM courses, WPP Coursera qualifications and LinkedIn Learning, along with mentoring, regular knowledge sharing sessions and industry certifications.
Health and Retirement provision
We offer private medical insurance for you and your family, subsidised eye care and dental, and with our pension plan and life insurance, your health and future is secure.
Physical and Mental wellbeing
Your wellbeing is important. We offer discounted gym access, free massages, a dedicated nutritionalist, a cycle-to-work scheme and access to our Mental Health Allies scheme.
30-day holiday package
You’ll get 25 flexible holiday days a year, the days between Christmas and New Year off, and at least a half day off for your birthday – plus all public and bank holidays.
Social events
Socialising with colleagues is important. We host a weekly ‘Thirsty-Thursdays’ after work drinks, all-agency lunches, summer parties on our rooftop and a special trip at Christmas.
Rooftop garden
Our rooftop, with its incredible view across London, is a great place to relax and get away from the hustle and bustle of the office. It’s also great for summer BBQs!
Agency dogs
We’re dog people, because let’s face it, they brighten up everyone’s day. So your faithful, four-legged friend is a welcome to join you in the office any time.
WPP partnership and discounts
As part of WPP you’ll get discounts on a range of products and services, including Apple products, Majestic Wine, car hire and free entry to the National Portrait Gallery.
Fruit and drinks
Quality coffee, soft-drinks, fresh fruit and snacks (the healthy and the chocolatey kind) are always available. There’s also a beer fridge for when the day is done.
Eating nearby
Our office is on Lamb’s Conduit street, a short walk to Covent Garden, Leather Lane Market and a wide range of restaurants, so you can sample the best cuisine from around the world.
Kitchen
There’s four fridges, artisan coffee machines, microwaves, filtered water and a range of treats every day. Everything you need if you’re bringing food from home.
Public transport links
With our office right in the centre of London, you’re only a few minutes walk from the Tube, Overground, National Rail and multiple major bus routes.
Life in London
Life in London
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