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PPC Senior Account Executive

Location

London

Employment

Perm

Department

Media

Hello and thank you for your interest in SYZYGY*

 

We are a data, digital and strategic agency, who create transformational change at pace.

 

We are 50% owned by WPP, which enables us to enjoy the benefits of being part of a large network; whilst retaining our independent pioneering spirit, which is as strong today as it was in 1995 when the agency was formed.

 

We have eight offices across Europe and North America and a team of 600 digital specialists; there are about 60 of us in the London office.

 

Working at SYZYGY means the opportunity for professional growth and fulfilment, in a supportive, fun and friendly environment , that offers freedom and flexibility.

 

Anyone interested in joining SYZYGY should have an entrepreneurial mindset and happily adhere to our agency values:

 

Brave: you are not afraid to give your honest opinion, you love making a difference.

Collaborative: we work as a team, believing we are all stronger together.

Curious: you don’t settle for what you already know, you bring a fresh perspective to everything.

Integrity: you always do the right thing, for our clients and the agency; which is why people love working with and for SYZYGY!

 

 

*Our name? Pronounced siz-a-jee, it’s an astronomical term, referencing the sun, moon and earth being in perfect alignment. We like alignment.

 

JOB TITLE: Senior Account Executive

 

JOB PURPOSE: To maximise the delivery, efficiency and ROI of Clients Paid Search (PPC) Campaigns to the benefit of both Client & Agency.

 

REPORTING TO: Account Manager

 

LOCATION: London

 

 

What does the role involve?

 

  • Directly support Paid Search Account Director and Account Manager on a regular basis and to keep them abreast of all activity, communication and developments.
  • Management of ad copy strategy & optimisation.
  • Management of keyword selection, implementation and optimisation strategy.
  • Management of tracking, trafficking and bid management through appropriate tools (may be one of DoubleClick, Marin, Kenshoo, etc.).
  • Good understanding of website and data analytic tools such Google Analytics, Omniture, etc.
  • Monitor delivery of client campaigns ensuring accuracy of delivery.
  • Monitor Search Engine budget spend.
  • Effectively manage any external/internal queries/issues on Account.
  • Co-ordinate relationship and workload between junior team members.
  • Be responsible for the training and development of Account Executives
  • Proactively innovate and drive new ideas and initiatives to encourage profitable growth.
  • Maintain close communication with other Digital Channels, Finance and Technical & Data Insight teams.
  • Ensure that all company financial processes and deadlines put in place are adhered to, and that all work is produced to a high degree of accuracy.
  • Ensure that all internal and external processes and deadlines are adhered to.
  • Responsible for ensuring all weekly, monthly & ad hoc client reports are produced in a timely and accurate manner.
  • Show a clear understanding of the dynamics between key PPC KPI’s & comment on weekly performance fluctuations.
  • Be proficient in reporting using AdWords, Bing Ads, Yandex, DoubleClick, etc.
  • Regularly relay latest Search & Industry related data to the client and internally.
  • Assist in new business opportunities if/when required.

 

 

What are we looking for?

 

  • University Degree (or international equivalent).
  • One year of relevant agency, client-side or media owner experience.
  • Fluent written and spoken English. A second language is a bonus.
  • Maths Qualification (GCSE, A Level or international equivalent) desirable, along with evidence of mathematical competency.
  • Proficient in MS Office, including Excel, Word and PowerPoint.
  • Google Partners qualification desirable.
  • Knowledge of bid management platforms such as DoubleClick, Marin or Kenshoo
  • Knowledge of website and data analytic tools such Google Analytics, Omniture, etc.

 

 

Benefits

 

  • 25 days holiday a year, plus Public and Bank Holidays and time off between Christmas and New Year
  • Summer Fridays: the last Friday of June, July and August are half days for everyone (on us!), no need to book it off
  • Time off for birthday
  • Fun, exciting company events (when possible…)
  • Free breakfast and fruit (when we’re back in…)
  • Health cover
  • Life Insurance
  • Wellbeing Programme
  • Flexible working hours
  • Discounted gym membership
  • We also provide discounts on top brands, travel loans and much more

 

 

Equal Opportunity Statement

 

SYZYGY is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to race, colour, religion, gender, pregnancy, national origin, ancestry, citizenship, age, legally protected physical or mental disability, sexual orientation, gender identity, marital status, genetic information or membership in any other legally protected category.

We strive to create an inclusive environment, empower employees, and embrace diversity. We encourage everyone to respond. Please let us know if you may need any additional support when applying for the role or if you are invited for an interview.

 

 

Interested?

Apply now